Social Networking Usage / Best Niche Sites + Answering: "What are your salary requirements?" + Seven Steps to Successful Sales + Popular Degrees for Jobs with Flextime / Salary Surveys by Degree + Absolute Best & Worst Creative Strategies to Win the Job + BusinessWeek's 50 Best Places to Launch a Career
SOCIAL NETWORKING USAGE / BEST NICHE SITES
According to Weddles.com, "A recent survey by Yahoo! suggests that social networking has its benefits, to be sure, but one of them is not recruitment. The survey had 3,714 US responses from workers aged 18-64. The findings included:
"75% of MySpace users rely on the site solely to maintain contact with their social network;
82% of Facebook users depend on that site solely to stay in touch with friends;
Better than one-out of two respondents (53%) say "I like to keep my personal and professional lives completely separate; and
Just 19%-fewer than one out of five respondents-say that social networking sites are good resources for professional networking."
Weddles states that networking occurs, "In discussion forums and chat rooms, on bulletin boards and listservs that bring together people who share a career field, affinity or both. Examples include:"
Excerpted from Weddles.com e-newsletter, 10/4/07 edition.
ANSWERING THE QUESTION: "WHAT ARE YOUR SALARY REQUIREMENTS?"
Excerpted from CDI's Certified Employment Interview Consultant (CEIC) course. NOTE: This is written in a lecture-style as you would instruct your clients!
Let's look at what you should do if salary comes up in the early stages of the interview:
"First, YOU SHOULD NEVER BRING THE TOPIC UP! Never, never, never bring up salary questions until you have a JOB OFFER! But, if they bring it up, you have to address it, even Though it is inappropriately early. In the early stages of the interview, wanting to know your salary requirements is simply a 'screening tool.' In other words, they want to know if your salary is realistic for the position - is it too low, meaning perhaps you aren't as qualified or appropriate as you seem, or that you are higher than the salary range they had set.
Now, if you are higher, you are probably thinking that you would want to address this early on and not waste your time - no! Stop for a moment and think, have you ever bought something that cost more than you set out to spend after you heard about its value? Perhaps a car with added features or a house or even a washing machine? Three positive outcomes could come out of this interview even if you are out of their price range:
A. You could convince them that you are worth the extra investment.
B. You could create a new niche for yourself.
C. You could be put into another position other than the one for which you interviewed.
So, why burn your bridges with a straightforward answer that might ruin your chances for consideration? You must play the salary game. Here are a few ways you might offset this question being asked early in the interview:
A. 'At this early point in the interview process, I don't feel that either of us has gained enough information to value my skills for the job yet. Could we please address this at a later point in the interview process?'
B. 'What's important to me at this point is not so much the salary, but whether I am the right person for the job. I am certain if we both end up agreeing that I am the right person for the job, we'll be able to come to a fair agreement, don't you think?'
C. 'I'm negotiable, what do you have allotted for the position?'
With answer 'C,' you are likely to experience one of two answers:
A. 'We haven't determined that yet. . .'
B. 'The range for the position is $XX to $XX. . .'
With the above, don't feel that you have to commit to a number in the range. I once dealt with a student who, in interviewing for a job, used answer 'C.' The employer responded with, 'The position pays between $12 to $15 an hour.' The applicant thought for a moment, decided that she was too experienced for $12 but not experienced enough for $15, so she said, '$13.50.' She was hired at $13.50. The next applicant we sent a few months later was coached not to feel she had to pick from that range. She kept her mouth shut and was offered $15 with the same level of skill as the first applicant!
At this point, the interviewer might accept your brush-off answer, or they may decide to push for a commitment. You might next be asked, 'You must have some idea of your financial needs?' or 'Certainly you have a range in mind?'or even, 'hat's the least you'll take?' Well, you can't get around this. What you must do is have a range of pay to offer the employer with a very limited commitment to any particular dollar amount. In order to do this, you have to do your homework first on salary issues including:
A. Your financial requirements (wants and needs).
B. What the market will bear (range of pay for this job in this marketplace).
''A' should not be too hard; you just need to do your budgeting. Never go into an interview without some kind of concept of what you want to make, need to make, and how realistic that amount is for your market and level. For instance, you should not be interviewing for a receptionist position in a small office in Florida if your salary requirement is $22.00 an hour. The most you could reasonably expect to make in this position is probably $9.00, and that could be on the high end.
A. Salary Survey and Pricing Yourself
Determining rates of pay for the position can be a little more complex, unless of course the company published a range. Some of the methods you can utilize to determine salary is:
A. Competitive research: Visit competitor's websites to see if they post salaries.
B. Professional associations: If you are a member of a professional association for your industry, contact your local chapter. To join or gain information, visit your public library and ask the Reference Librarian for The Encyclopedia of Professional Associations.
C. Visit salary information Web sites such as www.salary.com and www.payscale.com.
Once you know your needs and what the market will bear, you are more prepared to handle this question. Stick to a range. Never, never say, 'the absolute least I'll take is. . .' or 'my ideal salary would be. . .' Trust me, you could very easily have just undersold or oversold yourself too early in the interview process!
Stick with a non-committal answer such as:
'As I mentioned, at this point I really don't feel I have enough information to commit to a dollar amount. However, based on my knowledge of salary ranges for this position and my personal salary requirements, I am expecting the position pays somewhere in the $40s. . .'
or
'I'd prefer to leave this topic until we're more certain about my appropriateness for this position. However, I am expecting that the position will be somewhere in the $60s. . .'
See, that isn't too hard. Again, it is just a matter of doing your homework and knowing your
guidelines so that you don't sell yourself out of the job.
Also, if an employer asks you, 'Would you accept $XX,XXX for your salary,' you MUST counter with, 'Is that an offer?' If it is not an offer, refer back to one of your earlier answers about not being sure yet, etc. You are just being tested."
SEVEN STEPS TO SUCCESSFUL SALES
If you are self-employed and looking for a selling strategy, then the BusinessKnowHow.com article, Seven Steps to Successful Sales by John Mehrmann is worth a read. Here are the highlights of his seven steps, which are further detailed in the article:
- "Introduce Yourself, Then Shut-Up and Listen: There is only one way to find out what the customer values, wants or needs and that is to listen intensely."
- "Why the Offer is Important to the Individual Customer: Show the customer what aspects of your offer are important from the customer perspective and resist the urge to talk about any other things that are not relevant."
- "Get Confirmation, Then Explain the Details: Get buy-in from the customer that you are on the right track. Ask the customer for feedback to confirm that the focus is on the appropriate facts, features or figures."
- "Credibility, Show the Customer Why You can be Trusted: If the offer is on target with the customer requirements then it is appropriate to demonstrate reasons that the customer should trust you. This may be accomplished by using specifications for products, white papers and case studies for services, independent articles or references."
- 'What to Do and What It will Cost: In addition to providing the price, also provide the details of what needs to be done to complete the transaction and what will happen after the sale. If the customer needs to take some action before, during or after the purchase then be sure to explain this in detail."
- "Schedule Next Steps: Fill the pipeline by keeping a consistent schedule for continuous customer conversations."
- "Ask for the Sale: Don't assume that the customer is going to ask for the sale. Ask for the sale to determine if it is time to stop selling and time to start processing the purchase and assisting with the appropriate next steps to support the customer. Some sales associates are so passionate about the product that they keep promoting it long after the customer has made a decision to purchase and can actually lose a customer in the process. Stop pouring when the glass is full."
POPULAR DEGREES FOR JOBS WITH FLEXTIME / SALARY SURVEYS BY DEGREE
From Payscale.com

ABSOLUTE BEST & WORST CREATIVE STRATEGIES TO WIN THE JOB
This is a must-view slide show from Business Week where you'll see incredibly unique and effective ideas such as the giant magnetic board resume (for on-the-spot customization to employer needs) to horrendous ideas such as a video resume where the candidate raps his credentials. View it now.
BUSINESSWEEK'S 50 BEST PLACES TO LAUNCH A CAREER
BusinessWeek's Best Places to Launch a Career ranking is in the September 24, 2007 issue.
The Top 10 include:
1. Deloitte & Touche
2. PricewaterhouseCoopers
3. Ernst & Young
4. IBM
5. Google
6. Microsoft
7. Walt Disney
8. Accenture
9. Lockheed Martin
10. Teach for America